Everything You Need To Know About Podcast Keyword Difficulty
Understanding podcast keyword difficulty is essential if you want to know which keywords you should prioritize in your show's metadata.If you include keywords that are out of your league in the metadata tags that have the biggest impact on rankings (i.e show title and publisher tag), you are wasting precious real estate that could have… Read more...
Podcast analytics: the most important metrics to monitor and where to find them
Reading time: 15 minutes Knowing your way around podcast analytics is absolutely essential if you want to grow your audience. As the saying goes, you can't improve what you can't measure. Yet podcast analytics can be hard to navigate. As a podcast publisher, you've probably asked yourself at least one of these questions:- Which dashboard… Read more...
How to improve your podcast’s visibility: a step by step guide
Reading time: 12 minutes After reading this article, you will know how to: Audit the visibility of your show Spot the low-hanging fruits that you’re missing out on Define a precise action plan to rapidly make significant visibility gains Podcast visibility definitions Before we walk you through the exact process we use to audit and… Read more...
The ultimate guide to optimizing your podcast metadata
Reading time: 12 minutes.Table of contents- What is podcast metadata?- How important is podcast metadata optimization for podcast visibility?- What are the most important tags for your on-platform visibility?- The most critical mistakes you might be making and need to fix now- What keywords should be used in which text elements?- How long does it… Read more...
How to Get Your First 1000 Podcast Listeners
Define goals and focus on your reach For a podcast that’s just starting to garner eager listeners, the search bar should be your holy grail. So, naturally, an effective strategy would be to optimize your podcast visibility in order to appear as high as possible in search results for your respective niche. Building a robust… Read more...
How to boost your podcast audience
After starting a podcast, many producers are surprised by how few listeners they get at the beginning and find it harder than expected to get more than a few hundreds listeners a month. So what can you do to attract new podcast listeners ? Here are a few tips to grow your podcast audience. Produce… Read more...
8 Tips to Find the Best Keywords for Your Podcast
For a website, everybody knows you have to optimize your page for SEO. But for podcasting, producers should also look for the best keywords for podcasts. Here are a few tips that might help increase the visibility of your podcast. 1. Analyze top podcast names, subtitles, and descriptions There are more than 3.2 million podcasts… Read more...
Podcast Discovery & Consumption – Fall 2021 Report
In Fall 2021, we at Voxalyze conducted a Podcast Discovery & Consumption report to understand better how users discover and consume podcasts. We surveyed listeners across four countries (USA, UK, France, Germany) to assess local differences. In this article, we will uncover seven learnings and their practical implication on growing your podcast’s audience. 1. Consider… Read more...
Copywriting for Podcasts
Copywriting is a tough job: while easy to learn, it is hard to master. This article will explore some of the common mistakes when writing copies for your podcast from a Podcast Visibility Optimization (PVO) point of view. What is copywriting for podcasts? Copywriting refers to writing texts used on web pages, advertisements, marketing campaigns,… Read more...
Long-Tail Keywords for Podcasts: how to leverage them to grow your Audience
You probably came across the term long-tail keywords when looking at Search Engine Optimization (SEO) or Podcast Visibility Optimization (PVO) recommendations. But what are long-tail keywords exactly? How to find those and incorporate them into your PVO strategy? What are long-tail keywords? Put simply, long-tail keywords are longer and more specific search terms that listeners… Read more...