Podcast Visibility Optimization

How to Get Your First 1000 Podcast Listeners

Define goals and focus on your reach For a podcast that’s just starting to garner eager listeners, the search bar should be your holy grail. So, naturally, an effective strategy would be to optimize your podcast visibility in order to appear as high as possible in search results for your respective niche. Building a robust…  Read more...

Podcast Visibility Optimization

Podcast Discovery & Consumption – Fall 2021 Report

In Fall 2021, we at Voxalyze conducted a Podcast Discovery & Consumption report to understand better how users discover and consume podcasts. We surveyed listeners across four countries (USA, UK, France, Germany) to assess local differences. In this article, we will uncover seven learnings and their practical implication on growing your podcast’s audience. 1. Consider…  Read more...

Podcast Visibility Optimization

Copywriting for Podcasts

Copywriting is a tough job: while easy to learn, it is hard to master. This article will explore some of the common mistakes when writing copies for your podcast from a Podcast Visibility Optimization (PVO) point of view. What is copywriting for podcasts? Copywriting refers to writing texts used on web pages, advertisements, marketing campaigns,…  Read more...

Podcast Visibility Optimization

The Podcast Visibility Optimization Stack 2021

The Podcast Visibility Optimization Stack is a cheat sheet for podcast producers and marketers wanting to understand better the levers they can pull to improve the visibility of their audio content on the podcast platforms (Apple Podcasts, Spotify, Google Podcasts....etc.) PVO (Podcast Visibility Optimization) has plenty of similarities with both SEO (Search Engine Optimization) and…  Read more...

Podcast Visibility Optimization

How to promote your Podcast on a budget

You are having trouble growing the audience of your podcast and you don't want to rely on expensive paid ads? Then this guide on how to promote your podcast on a budget by leveraging social media, Search Engine Optimization (SEO), and Podcast Visibility Optimization (PVO) is for you. Podcast - a booming industry Screen time…  Read more...

Podcast Growth Stories Podcast Visibility Optimization

Grow the audience of your podcast by 24% in two weeks – The B2B Sales Podcast

The B2B Sales Podcast is one of the leading sources of information on B2B sales and helps Sales Development Reps (SDR), Account Executives (AE), or anyone in sales management discover new tactics and implement them within their sales organizations. The Podcast is run and managed by SalesLabs and co-hosted by Thibaut, the founder and CEO…  Read more...

Podcast Visibility Optimization

What is Podcast Visibility Optimization? Why is it important?

What is Podcast Visibility Optimization? Podcast Visibility Optimization (PVO) is the process of improving the visibility of a given podcast on audio platforms such as Apple Podcasts, Spotify, Google Podcast, Deezer, Stitcher....etc so that their search engines show it as a top result for the search of a certain keyword. Search is paramount to podcast…  Read more...